Le Gourmand: Shopify Store for Bakery E Commerce
Discover how we built a beautiful Shopify store for Le Gourmand that captures their passion for French pastries and connects food lovers with handcrafted viennoiseries in Delhi.
Introduction
Le Gourmand Pâtisserie & Boulangerie
Le Gourmand operates from a cloud kitchen in Delhi, specializing in artisanal baked goods that emphasize quality, authenticity, and attention to detail. Their product range includes butter croissants, seasonal pastries, custom celebration cakes, catering services, and hands-on baking workshops. What started as a passion project quickly gained a loyal customer base drawn to their commitment to traditional baking techniques and premium ingredients.
Initially, orders came through Instagram DMs, WhatsApp messages, and phone calls. This informal system worked during the early days but became unsustainable as demand grew. Customers found it difficult to browse the complete menu, check product availability, or place orders efficiently. The team spent hours coordinating inquiries and clarifying details instead of focusing on baking and creative development. Le Gourmand needed a proper e-commerce platform that could showcase their products beautifully, process payments securely, handle custom cake orders with specific requirements, and streamline operations all while preserving the artisanal, personal touch that made their brand special. They required a solution that felt as thoughtful and refined as their pastries.
The Challenge
Managing orders across multiple channels created friction for both customers and the internal team. Inquiries were scattered, availability had to be confirmed manually, and payment and delivery coordination took time.
Key challenges included:
- No centralized platform for browsing and ordering products
- Orders spread across Instagram, WhatsApp, and phone calls
- Difficulty showcasing the full product range with pricing and details
- Manual order tracking leading to errors and inefficiency
- Complex communication for custom cake orders
- No visibility into product demand or customer behavior
Our Approach
Our approach balanced visual elegance with operational efficiency. We designed and built a Shopify store that showcases artisanal quality while reducing manual work and improving the overall customer experience.
Discovery and Alignment
We began by understanding Le Gourmand’s brand values, product range, and daily operations. This included how orders were handled, how customers discovered products, and what a premium online experience needed to feel like for an artisanal bakery.
Experience Design
The website experience was designed to reflect craftsmanship and quality. We focused on clear navigation, strong visual hierarchy, and product storytelling so customers could easily explore offerings and feel confident placing orders online.
Development
We built the e-commerce platform with structured product management, smooth checkout flows, and flexible ordering options. The setup supported custom requests, delivery coordination, and secure payments without adding operational complexity.
Launch Support
Before launch, we tested ordering flows, content clarity, and performance across devices. After going live, we fine-tuned details based on real usage to ensure the platform supported both customer experience and daily business needs.
The Impact
The Shopify store revolutionized how Le Gourmand operates and serves customers across Delhi. Within months, they experienced significant growth while reducing operational stress.
320%
Increase in monthly orders after the e-commerce launch
70%
Orders placed outside traditional business hours
85%
Reduction in time spent managing orders manually
40%
Growth in average order value through better product discovery
Echovyn Labs delivered an exquisite online experience for Le Gourmand. The website's elegant design and seamless functionality perfectly capture our artisanal passion and luxury brand essence.
Pragun Uppal | Co-Founder
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